Launch and Growth Strategy for Authors, Entrepreneurs, Coaches + Influencers
I help clients launch their most important business moments from bestselling books, to courses and event, to viral social assets to new brand pivots.
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COURSE LAUNCHES
From idea to launch, we’re right here with you. We’ll help you outline your expertise during our 1:1 strategy sessions, build frameworks to teach, design your course experience and teach you how to keep people engaged in your course material and sell your knowledge and expertise. We’ll script, photograph and film your course and sales videos. Then we’ll drop those beautifully edited videos right into your course platform of choice! (we’re happy to advise you on and help setup, too, if this is all new to you). One and DONE!
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BOOK LAUNCHES
Books are your most powerful business card. BUT, books won’t make you money. The kind of money you need to sustain your writing career and build and scale your business, requires strategic sales funnels and email campaigns. These marketing pieces will determine the book and your businesses success or failure. Ready to get more book sales, hit the Bestseller lists (who doesn’t?!), build your email list (so you can keep selling them your programs later), generate more revenue, and share your unique contribution with the world? Let’s talk.
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PRODUCT LAUNCHES
Products and programs are the lifeblood of any online business. If you’ve written a book, it is the products and programs you create on the frontend and backend of the book sale that sustain your business. It’s what allows businesses to scale and automate while you continue to make your impact in the world. If you aren’t selling a series of products and programs at various price points, you’re missing out on more money, greater impact, honoring various learning styles of your clients, and scaling your business faster than you are now.
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MARKETING GROWTH STRATEGY
Create a revenue generating ecosystem for all the ways in which you share your expertise with the world through speaking, coaching, courses, masterminds and beyond. From your website to your lead magnets, sales funnels, email campaigns, newsletter, social media and podcast appearances, you can better serve your clients with what they need and level up your revenue with growth strategy. We’ll start by auditing what you’ve got, identify opportunity, dial in your desired lifestyle, and work out a growth model that serves your needs.
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CMO for Hire
Have ideas or products you want to share with the world, but not sure how to make it a profitable Business? Or maybe you’ve got a business that’s not earning as much as it should? I’ll help you avoid mistakes, align your mission with your business, build, scale, and automate your company for growth and profit. Plus, I’ll help you hire & train the right people for your team so you can keep the business going year after year.
Hi, I’m Lacy!
I'm already your biggest fan. People brave enough to share what they know with the world saved my life and now I help people just like you reach people who desperately need your knowledge and expertise. 🙌
I spent the last 12+ years running New York Times Bestselling book campaigns and now I coach Entrepreneurs, Health and Wellness Pros, Coaches, and Influencers to pivot or grow scalable online businesses through courses, memberships, speaking and events.
My goal is to help you launch and monetize your ideas and expertise faster so you can help more people and do more of what you love.
I want to make you more money doing what you love. You deserve to be know for your talent. Let me help you share it.
What other Authors and Influencers are saying about Lacy…
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"I'll never forget it and I'm so grateful."
“When I needed your support more than ever, when our team needed you, when my health and our events and launch hung in the balance, you stepped in and stepped up. THANK YOU.”
Brendon Burchard
#1 New York Times bestselling author
World’s #1 high performance coach -
"You optimize all the hard work I put into the book."
The reasons I always recommend you are: You know things I don't know. You worry for me. You take responsibility off my plate.
Vanessa Van Edwards
Wall Street Journal Bestseller Speaker &
YouTube Influencer -
"I just couldn't imagine doing this without you!!"
I just want to say what an honor it is to work with you! You are such an amazing human and Thank you for putting so much heart into it!!!
Lisa Bilyeu
Bestselling Author & Founder,
Impact Theory + Quest Nutrition -
“Wow. You are awesome, Lacy. Thank you! 🙌”
Mel Robbins
2x New York Times Bestselling Author
CLIENT WINS!
My clients are my heroes. Because of people just like you, people survive, heal, and live happier more successful and awesome lives. My clients spend their days bravely sharing their unique gifts with the world and doing what they love.
RECENT BOOK LAUNCHES
CLIENTS
LET'S TALK ABOUT YOU!
If you have something you want to share with the world and you need the systems, processes and guidance to:
🚀 Launch your book, product or program
👩💻 Build a scalable, automated online business
😎 Design a career to support the kind of life you want to live
😌 Overcome burnout
🤩 Pivot your career, or start a new path...
I can help.
Book a strategy call with me. Yes, I'll help you get started (or keep going!) for free.